ADIDAS EVO SL x AI TRY-ON PHOTO

The Future of Fashion Meets Artificial Intelligence! We transformed a standard product introduction into a digital fashion show where participants took center stage. In this activity prepared for the Adidas EVO SL series, we offered an AI Try-On experience that encompassed all pieces from hats to t-shirts and shorts to shoes. Thanks to our Stable Diffusion and ControlNet algorithms optimized by the MetasoftCo team, we dressed participants in their chosen outfits within seconds while preserving their physical structures. These personalized contents, created with our real-time image processing technology, not only enhanced brand loyalty but also turned into shareable, high-quality digital memories on social media. This project, which sets a new standard for innovation and interactive experience in the fashion world, became the most technologically advanced aspect of the event.