Enerjisa TFB Garden - Interactive Profiling & Quiz Application

As part of Enerjisa’s TFB Garden Basketball Tournament, we have developed a special "Interactive Quiz and Profiling Application" to personalize the connection established by participants with the event. This project is not just a classic trivia competition that measures right or wrong answers; it is a gamified "data capture" tool designed entirely to analyze the personal preferences of the participants.

The experience, designed with the main concept "Is Your Visa Ready to Go to TFB Garden?", begins with a form screen where participants quickly enter their communication information such as department, age range, first name, and last name. Following this, a total of 8 questions focusing on lifestyle and entertainment preferences, such as "The night is starting. Where are you?" or "Which one describes you best?" are directed to the users.

Our matching algorithm, working in the background, analyzes the participant based on the given responses and assigns them a unique "Event Persona" (e.g., MODE MIXER) on the results screen. In this personalized results screen, users are presented with the "3 Daily Event Programs" that best suit their profiles, and they are enabled to obtain their digital visas.

Real-Time Tracking and Detailed Excel Reporting Behind this innovative front-end experience lies a powerful Admin (Management) Panel that we have specifically designed for brand and event managers. All demographic information left by participants on the form screen and their specific responses to the questions have been monitored and recorded in real-time by the system.

All of this data pool collected during or after the event (participant preferences, departmental breakdowns, and assigned personas) can be exported in detailed reports in Excel (.xlsx) format with a single click (Export).

Thanks to this solution developed by MetasoftCo, the brand has not only conducted a fun and engaging field activation but has also obtained a valuable database (lead) that maps the behavioral profile of its target audience, compliant with KVKK, measurable, and reportable.