WORK / CASE STUDY / 01
Ray-Ban × Strip Photo
An AI-powered photo activation that turns moments into iconic keepsakes people love to share.
- Client
- Ray-Ban
- Format
- Photo activation
- Year
- 2025
- Output
- Branded photo strip
RAY-BAN01 · BRIEF
The brief.
Ray-Ban wanted a photo experience that blends their iconic style with a shareable moment—one that moves beyond the booth and becomes part of the night.
02 · EXPERIENCE
The experience.
Guests step in, strike a pose, and our system captures a sequence of frames that reflect their energy. The result is a premium photo strip, instantly printed and ready to share.
The system.
03 · SYSTEM01
Capture
AI cameras capture a burst of frames, freezing authentic expressions in motion.
02
Brand layer
Ray-Ban branding and frame designs are applied to every strip in real time.
03Print
High-quality prints are delivered instantly—made to keep.
04
Share
Guests scan a QR to get their digital strip and share the moment.
1.8K+Live participation
92%Instant output
67%Shareable moment
“It’s more than a photo. It’s a moment people want to keep and a story they want to share. That’s the power of experience.”Ray-Ban team
From the floor.
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